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How to mark your presence on Facebook with Aapta

Everyone who is on the internet, everyone who does business online and everyone who knows a thing or two about internet trends will agree that when it comes to social media, Facebook is big. Just how big is Facebook and what makes it indispensable when it comes to online business? You might know that there […]

At Aapta we make every Tweet count

Let us consider the stats. On any given day, Twitter you have users posting about a mindboggling 5000 plus tweets every single second. And that, mind you is an average count. We are not even mentioning those tweets that go viral and make followers go ballistic retweeting. Now if you do the math that is […]

Get instant results every time with Instagram

A more recent social media platform that has grabbed attention and steadily gained in popularity in the last six years since it’s inception is Instagram. The idea was a result of the versatile features that mobile phones started offering of which an inbuilt camera was top of the heap. Though initially many of these mobile […]

Rule the roost on social media with Aapta

Marketing has changed in form many times in the last century. The first and probably still the best marketing tool is word of mouth publicity, the essence of this being that the product or service speaks for itself and it relies completely on how well the target audience receive it. Then you had these door […]

The Auto Post Tool and Twitter – A winning combo

Late last year the head of social media giant Twitter announced job cuts affecting almost 10% of the total employees of the company. This coming on the back of winding up Twitter’s App Vine laying off over hundred employees got some industry insiders worried. Not surprisingly, shares of Twitter also fell by as much as […]

Why The Auto Post Tool is a must for Facebook Users ?

Last year Facebook defied industry expectations. Yet again. There were those who predicted that for any business growing at the rate that Facebook is, it is but natural for things to slow down after an initial meteoric rise. But with revenues upwards of twenty seven billion dollars for last year itself, Facebook is again proving […]

Why social influence is key to SEO marketing

One of the most underrated tools for marketing a product or service on the internet is that of social influence. Also known as social proof, it is a powerful way of winning the confidence of a customer by letting them know what some others think of it. The others could include your peers, your happy […]

The world’s best social networking platform just got better

One of the biggies when it comes to search engines in terms of usage and preference is Google. The formula (read algorithm) that is used by Google for searching what a user is looking for changes hundreds of times in a single year. Last year, the company updated this algorithm thereby giving more weightage to […]

Digital Marketing – online media campaigns

  Digital marketing is the promotion of a product, service or, brand on electronic devices. It can be done through blog, mobile, SEO, newsletter, websites and, social media like—Facebook, WhatsApp, YouTube, Instagram etc. It has become trendy because it is cheap and all you need is a simple skill. It is easy to analyze and […]