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At Aapta we make every Tweet count
Let us consider the stats. On any given day, Twitter you have users posting about a mindboggling 5000 plus tweets every single second. And that, mind you is an average count. We are not even mentioning those tweets that go viral and make followers go ballistic retweeting. Now if you do the math that is […]
Rule the roost on social media with Aapta
Marketing has changed in form many times in the last century. The first and probably still the best marketing tool is word of mouth publicity, the essence of this being that the product or service speaks for itself and it relies completely on how well the target audience receive it. Then you had these door […]
The Auto Post Tool and Twitter – A winning combo
Late last year the head of social media giant Twitter announced job cuts affecting almost 10% of the total employees of the company. This coming on the back of winding up Twitter’s App Vine laying off over hundred employees got some industry insiders worried. Not surprisingly, shares of Twitter also fell by as much as […]
Why social influence is key to SEO marketing
One of the most underrated tools for marketing a product or service on the internet is that of social influence. Also known as social proof, it is a powerful way of winning the confidence of a customer by letting them know what some others think of it. The others could include your peers, your happy […]
Effective ways of online advertising
Online advertising is a type of marketing which uses the internet to give promotional messages to clients. It includes advertising using social media, email, webbanner, mobile phone etc.This form of advertising involves a publisher who gives the ads that will be shown on publisher’s content.There are several benefits of online advertising like its cheap cost […]
Importance of Social Media Marketing For your Website
Social media marketing For your Website is a marketing process of using the social networking media sites to increase the website traffic or attention of public. It usually involves sharing of information across social networking sites. Hence this creates word of mouth publicity in the electronic form by instant messages, social network, and news feeds […]
Importance of Branding
Branding is what a brand promises to its clients. Branding is done using a symbol, logo or tagline to create a presence for the brand in the minds of people. It informs them what extra edge a brand has over its competitors .Overall it builds a perception of the brand. Branding gives us an idea about the brand. […]
Pay per click – marketing services solution
Pay per click (PPC) is a way of advertising through internet to bring web traffic where advertisers pay the website owner whenever an ad is clicked. It is defined as the expenditure for getting an advertisement clicked. Websites charge a price for every click instead of using a system of bidding. Various ways of display type advertisements are […]