Aapta
A recent trend when it comes to online transactions is that digital wallets are gaining in popularity year on year. These digital wallets are making purchasing goods and/or services online a pleasurable experience, and a safe one too. Also known as electronic or simple E-wallets these can be used by a customer to buy anything …
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People backed ventures (read crowdfunded) are the new fad in the virtual world. The biggest plus of this new trend is that doing business has now become a level playing field, well almost. The big moneybags still are the big moneybags but point being that unlike in the past there are umpteen number of avenues …
Buying or selling anything (and we mean anything) online can be termed as ecommerce. Many folks have this perception that ecommerce is something that is new and has emerged as a viable business model in the last decade or so. For the record it was way back in the year 1984 that the first ecommerce …
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The general impression is that static websites are more in the traditional style of designing as opposed to dynamic websites that are more recent and much more modern in execution. But fact is static websites have their pluses and minuses. It is important for a business to examine them closely before deciding on the style …
Jog your memory to think about when you and the missus paid a visit to any number of wedding halls over a span of a few days or even weeks in order to finalise the right venue to hold the marriage of a kin. Or the hours that were whiled away visiting numerous shops in …
A more recent social media platform that has grabbed attention and steadily gained in popularity in the last six years since it’s inception is Instagram. The idea was a result of the versatile features that mobile phones started offering of which an inbuilt camera was top of the heap. Though initially many of these mobile …
Marketing has changed in form many times in the last century. The first and probably still the best marketing tool is word of mouth publicity, the essence of this being that the product or service speaks for itself and it relies completely on how well the target audience receive it. Then you had these door …
Digital marketing is the promotion of a product, service or, brand on electronic devices. It can be done through blog, mobile, SEO, newsletter, websites and, social media like—Facebook, WhatsApp, YouTube, Instagram etc. It has become trendy because it is cheap and all you need is a simple skill. It is easy to analyze and …
A call centre is defined as a physical place where calls are either made or received in high volumes for sales, marketingpurposes, customerservice, telemarketing and technicalsupport. Call centres are very important in the success of a business by building a solid bond with the customers. They make sure that every customer continues to build a …
Online advertising is a type of marketing which uses the internet to give promotional messages to clients. It includes advertising using social media, email, webbanner, mobile phone etc.This form of advertising involves a publisher who gives the ads that will be shown on publisher’s content.There are several benefits of online advertising like its cheap cost …