COVID-19 creates Work from home opportunities
We all are well aware of the pandemic; COVID -19 has raised the tension in the entire world. The effects are definitely health-wise but it has also hit the economy so badly. Due to the terror, all the countries are under lockdown. But we need to keep continuing the work, therefore many companies have started […]
How to mark your presence on Facebook with Aapta
Everyone who is on the internet, everyone who does business online and everyone who knows a thing or two about internet trends will agree that when it comes to social media, Facebook is big. Just how big is Facebook and what makes it indispensable when it comes to online business? You might know that there […]
Are your Youtube videos optimised for sharing platforms?
There are no two ways about it. YouTube has forever changed the way videos are created, viewed and shared. It seems like it was only yesterday that this video sharing platform was started but actually it has been a dozen odd years to that fateful day. Owned by technology giant Google, this video sharing platform […]
At Aapta we make every Tweet count
Let us consider the stats. On any given day, Twitter you have users posting about a mindboggling 5000 plus tweets every single second. And that, mind you is an average count. We are not even mentioning those tweets that go viral and make followers go ballistic retweeting. Now if you do the math that is […]
Get instant results every time with Instagram
A more recent social media platform that has grabbed attention and steadily gained in popularity in the last six years since it’s inception is Instagram. The idea was a result of the versatile features that mobile phones started offering of which an inbuilt camera was top of the heap. Though initially many of these mobile […]
Rule the roost on social media with Aapta
Marketing has changed in form many times in the last century. The first and probably still the best marketing tool is word of mouth publicity, the essence of this being that the product or service speaks for itself and it relies completely on how well the target audience receive it. Then you had these door […]
The Auto Post Tool and Twitter – A winning combo
Late last year the head of social media giant Twitter announced job cuts affecting almost 10% of the total employees of the company. This coming on the back of winding up Twitter’s App Vine laying off over hundred employees got some industry insiders worried. Not surprisingly, shares of Twitter also fell by as much as […]
The world’s best social networking platform just got better
One of the biggies when it comes to search engines in terms of usage and preference is Google. The formula (read algorithm) that is used by Google for searching what a user is looking for changes hundreds of times in a single year. Last year, the company updated this algorithm thereby giving more weightage to […]
Digital Marketing – online media campaigns
Digital marketing is the promotion of a product, service or, brand on electronic devices. It can be done through blog, mobile, SEO, newsletter, websites and, social media like—Facebook, WhatsApp, YouTube, Instagram etc. It has become trendy because it is cheap and all you need is a simple skill. It is easy to analyze and […]
Effective ways of online advertising
Online advertising is a type of marketing which uses the internet to give promotional messages to clients. It includes advertising using social media, email, webbanner, mobile phone etc.This form of advertising involves a publisher who gives the ads that will be shown on publisher’s content.There are several benefits of online advertising like its cheap cost […]